DENVER, May 4, 2023 - Simpro, the leading total business management software for commercial and residential trade service businesses, has just announced the strategic hire of Rachel Truair as the company’s new CMO. Truair, an experienced leader with a proven track record of success in technology marketing, will help the international software platform extend its global presence.
Truair has a wealth of B2B leadership experience, having driven global marketing for Fortune 100 companies and high-growth startups such as Adobe, Magento, Confluent, and Oracle. She also has led multiple organizations through successful exits in IPOs and acquisitions. Most recently, she was CMO at Cart.com, where she built an integrated marketing strategy that enabled the ecommerce technology and services company to reach their marketing goals more effectively and efficiently.
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